First Energy Gum

  • What is it?

    A piece of FIRST Athletes Energy Gum contains 80 mg of caffeine. Caffeine increases one’s mental alertness, improves memory and motivation and reduces feelings of tiredness and hunger. FIRST already takes effect within 10 minutes after consumption.

    How exactly does caffeine work?

    Caffeine causes the level of activating neurotransmitters, dopamine and noradrenalin, to increase. Dopamine plays a role in the experience of pleasure, happiness and well-being, while noradrenalin causes a euphoric, tense or excited feeling. Caffeine also stimulates the secretion of adrenaline by the adrenal glands, boosting cardiac and pulmonary functioning as well as energy consumption. The combination of adrenaline with caffeine causes the fat cells to release their content into the bloodstream and therefore have a positive effect on fat burning. Moreover, caffeine increases the number of calcium molecules that are released in the muscle cells, so muscle contraction proceeds more rapidly and intensively. The added B-vitamins supports the caffeine through the regulation of certain hormones that are necessary for growth. They also help with the production of red blood cells and have a positive effect on the nervous system and the immune system. This combination of caffeine and B-vitamins is very beneficial in endurance sports and sports in which explosive strength plays a role.

  • How would you use Energy Gum

    What is the recommended daily dosage of caffeine?

    Everyone reacts differently to caffeine and opinions about the recommended daily dosage are rather divided. We advise you to consider how many caffeinated products you consume so that you can take the effect of FIRST into account. One expert recommends 70-150 mg of caffeine per dose, while another recommends significantly more: 3 mg per kilogram of bodyweight when you’re not accustomed to caffeine, to 5-7 mg/kg when you are accustomed to caffeine. On average the maximum recommended amount of caffeine for adults lies around 400-500 mg per day. For children under 13 years of age and pregnant women the consumption of caffeine is discouraged altogether and teenagers are advised to consume a maximum of 1 dose of 80 mg of caffeine per day. The higher the dose and the less you’re accustomed to caffeine, the larger the chance of side effects.

  • Ingredients


    ‘Gum base’ means that the main ingredient of the product is gum. The formula of the gum base of FIRST is secret, but it goes without saying that it contains rubber compounds.


    Caffeine is a white, rather bitter substance found in around 60 plants, such as guarana, cacao, tea leaves and coffee beans. The known substance that contains caffeine is a so-called alkaloid. Alkaloids have a stimulating effect on the central nervous system. The caffeine and vitamins in FIRST are synthetically produced to guarantee a consistently high-quality product.


    Maltitol is a polyol (or sugar alcohol) that is used as a sugar substitute. It has 90% of the sweetness of sugar and is made from malt sugar (maltose), corn and wheat. It has a sweet taste – without residual flavors – and is used a lot in the production of candy.


    Spearmint is often just called mint. If you have ever planted your own mint in the yard, or bought it at the supermarket to make tea with, it’s more than likely that it was spearmint. When you compare it to peppermint, spearmint is just as fresh, but has a slightly sharper taste.


    Xylitol was first extracted from Finnish birch trees in the beginning of the 20th century. It is produced by most living organisms such as trees, plants, animals and even people. Xylitol is a good ingredient to make chewing gum with because it’s not only nice and sweet, but also good for your teeth. Xylitol contains 40% fewer calories and has a lower glycemic index than regular sugar. Our xylitol is extracted from corn. That way we are certain that there are no GMOs (genetically modified organisms) in our product.

    Vitamines Niacine (B3), B6, B12

    Niacin is important for the energy supply and plays a role in the production of fatty acids in the body. Vitamin B6 is important for the metabolism, especially the breakdown and build-up of amino acids, which are the building blocks of proteins. It regulates the functioning of certain hormones and is necessary for growth, blood production and a good functioning of the immune system. Vitamin B12 is required to produce red blood cells and for a good functioning of the nervous system.